What’s Different About Our B2B SEO Agency?
At our B2B SEO agency, we stand out by prioritizing quality over quantity and we dedicate our full resources and expertise to each client. Unlike typical SEO services with aggressive sales tactics, we focus on forming partnerships only when we are confident of achieving significant results.
By concentrating on in-depth strategies rather than volume, we help establish your brand as a leading authority in your niche, driving measurable improvements in lead generation and ROI.
In other words, by choosing to work with us means partnering with an SEO agency that values long-term results and client relationships over short-term gains.
What we can do for your B2B business
1
Regularly Generate Sales-Qualified Leads (SQLs)
Having an advanced SEO approach to attract high-quality leads ensures a steady stream of potential clients directly reaching out to collaborate with your business.
2
Establish Your Brand as the Top Authority in Your Niche
With targeted content strategies to dominate your market, we will transform your brand into the go-to expert for your industry’s most searched queries and topics.
3
Transform Your SEO Into a Primary Revenue Driver
Our SEO management will maximize the ROI of your organic channels, turning them into the leading source of income from your digital marketing efforts.
Search Engine Optimization As A Tool To Grow Into New Markets
One of the things that is not talked about much, is the power of B2B SEO for breaking into new markets. If you’re looking to expand your business globally or trying to diversify – you should take advantage of search engines as a part of your digital marketing strategy.
Since SEO is inbound marketing, you put your product out there and see which market segments resonate. It’s a powerful tool for unlocking new revenue streams.
Our Focused Expertise Drives Superior Business Growth
We believe that to be the best at something, you need to go ‘all-in’ which is why we concentrate only on SEO, unlike other agencies who may ‘juggle’ various marketing services.
This dedication allows us to master the complexities of SEO, providing results-driven service that guarantees sustainable YoY growth.
Why B2B SEO Services Are So Powerful These Days?
B2B SEO services are becoming increasingly influential in today’s digital marketplace for several compelling reasons.
Firstly, the shift towards more online business transactions has made high visibility on search engines crucial for capturing the attention of potential clients.
Secondly, B2B purchasing processes are typically complex and involve multiple decision-makers which makes SEO an invaluable tool for creating targeted content that addresses each stage of the buyer’s journey, from initial awareness to decision-making.
SEO provides sustainable growth. Unlike paid ads, the organic traffic generated from SEO continues to deliver benefits long after initial efforts, yielding a higher return on investment. This is particularly vital for B2B companies aiming to build long-term relationships and establish industry authority.
Finally, in the competitive B2B sector, organic search marketing helps companies stand out by achieving high SERP rankings and becoming niche leaders. This not only attracts more clients but also builds trust and fosters business relationships.
Our B2B SEO Strategy to Increase Your ROI
When you work with us, we become a part of your business. We take on your B2B SEO strategy from start to finish
Each one of our SEO campaigns is bespoke, but a typical process looks like this:
01
B2B Technical SEO Optimization
Your website optimization begins with our comprehensive technical SEO audits. This essential first phase involves a deep examination to spot any shortcomings in your website’s structure. Our goal? To create a perfect foundation that prepares the project for more advanced aspects of your campaign.
During this initial phase, we carefully review your website to identify any technical issues affecting its performance. We address problems such as slow loading times and parts of your site that search engines can’t easily access. Resolving the above enhances the user experience and increases your site’s attractiveness to search engines and potential clients. These improvements are crucial since they significantly boost your site’s visibility.
The key outcome of our audits is to create a robust platform that enhances your site’s ability to attract and convert visitors into SQLs.
02
Keyword Research & On-Page Optimization to match your ICP
The on-page optimization is crucial for enhancing a website’s visibility and attracting more relevant traffic. Our B2B SEO marketing team starts with thorough keyword research to identify the terms most relevant to your audience, ensuring that answer the search intent perfectly. The structure of the content is also key. For example – organizing information with clear headings helps search engines understand and rank your pages more effectively; optimizing metadata – such as meta titles and descriptions boosts click-through rates by encouraging users to visit your site from search results.
Another key on-page factor is internal linking. Strategically placed contextual internal links can distribute page authority across your website. This supports our SEO efforts and improves your user engagement.
Then optimizing the actual content—making it informative, engaging, and relevant—is fundamental. Even minor adjustments in these areas can lead to noticeable increases in organic traffic. Typically, you might see a bump in visitor numbers within the first few weeks as these optimizations take effect, demonstrating the power of well-executed on-page SEO to make your site both more discoverable and appealing to potential visitors.
03
B2B Content Creation to Warm up Your Audience
Our approach focuses on developing a content strategy that raises your brand’s topic authority and boosts visibility on the SERPs. We start by analyzing your Ideal Customer Profile (ICP) and examining your competitors closely. This preparation allows us to craft a content plan that targets your most valuable potential clients accurately. Every piece of content, from informational blogs to solution pages, is developed to engage your audience and address their specific business needs and challenges.
By incorporating relevant keywords, optimizing meta tags, and ensuring content accessibility, we improve your visibility in search results, drawing more organic traffic. This detailed strategy not only positions you as a thought leader in your industry but also builds trust among potential customers, leading to sustained business growth and opportunities. Through strategic content creation, we help you not just compete but excel in your market sector.
04
Promotion & Link Building
A proficient link-building and digital PR strategy is a crucial ranking factor for SEO success, highlighting the significant impact of search engine rankings. Many clients have experienced setbacks with previous B2B SEO agencies implementing harmful link-building methods. These unethical practices can lead to severe search engine penalties.
To counteract these issues, we conduct a comprehensive audit of your website’s existing backlink profile to identify harmful links and determine opportunities for improvement. Our focus is on acquiring clean, contextually relevant, and high-quality links that enhance your site’s Domain Authority without risking penalties.
Effective link-building and digital PR not only recover and improve your rankings in search engines but also build Trust when mentioned in many, relevant and authoritative websites.
Phase 1: Foundations
Phase 2: Growth
Full implementation to start generating actual results
As a part of our B2B SEO services, we include full implementation and monitoring of our strategies, ensuring effective outcomes tailored to your business needs. Our SEO and Web Dev team takes responsibility for executing the strategy across all your digital platforms, including making technical adjustments, optimizing content, and building quality links. This hands-off approach allows you to focus on other business areas while we manage the entire implementation.
In addition, we closely monitor KPIs such as Monthly Recurring Revenue (MRR) and organic goal completions, vital metrics that reflect SEO success and business growth. This continuous evaluation helps us optimize strategies to better align with your objectives and improve your ROI.
Our B2B SEO Strategy to Increase Your ROI
When you work with us, we become a part of your business. We take on your B2B SEO strategy from start to finish
Each one of our SEO campaigns is bespoke, but a typical process looks like this:
Phase 1: Foundations
01
B2B Technical SEO Optimization
Your website optimization begins with our comprehensive technical SEO audits. This essential first phase involves a deep examination to spot any shortcomings in your website’s structure. Our goal? To create a perfect foundation that prepares the project for more advanced aspects of your campaign.
During this initial phase, we carefully review your website to identify any technical issues affecting its performance. We address problems such as slow loading times and parts of your site that search engines can’t easily access. Resolving the above enhances the user experience and increases your site’s attractiveness to search engines and potential clients. These improvements are crucial since they significantly boost your site’s visibility.
The key outcome of our audits is to create a robust platform that enhances your site’s ability to attract and convert visitors into SQLs.
02
Keyword Research & On-Page Optimization to match your ICP
The on-page optimization is crucial for enhancing a website’s visibility and attracting more relevant traffic. Our B2B SEO marketing team starts with thorough keyword research to identify the terms most relevant to your audience, ensuring that answer the search intent perfectly. The structure of the content is also key. For example – organizing information with clear headings helps search engines understand and rank your pages more effectively; optimizing metadata – such as meta titles and descriptions boosts click-through rates by encouraging users to visit your site from search results.
Another key on-page factor is internal linking. Strategically placed contextual internal links can distribute page authority across your website. This supports our SEO efforts and improves your user engagement.
Then optimizing the actual content—making it informative, engaging, and relevant—is fundamental. Even minor adjustments in these areas can lead to noticeable increases in organic traffic. Typically, you might see a bump in visitor numbers within the first few weeks as these optimizations take effect, demonstrating the power of well-executed on-page SEO to make your site both more discoverable and appealing to potential visitors.
Phase 2: Growth
03
B2B Content Creation to Warm up Your Audience
Our approach focuses on developing a content strategy that raises your brand’s topic authority and boosts visibility on the SERPs. We start by analyzing your Ideal Customer Profile (ICP) and examining your competitors closely. This preparation allows us to craft a content plan that targets your most valuable potential clients accurately. Every piece of content, from informational blogs to solution pages, is developed to engage your audience and address their specific business needs and challenges.
By incorporating relevant keywords, optimizing meta tags, and ensuring content accessibility, we improve your visibility in search results, drawing more organic traffic. This detailed strategy not only positions you as a thought leader in your industry but also builds trust among potential customers, leading to sustained business growth and opportunities. Through strategic content creation, we help you not just compete but excel in your market sector.
04
Promotion & Link Building
A proficient link-building and digital PR strategy is a crucial ranking factor for SEO success, highlighting the significant impact of search engine rankings. Many clients have experienced setbacks with previous B2B SEO agencies implementing harmful link-building methods. These unethical practices can lead to severe search engine penalties.
To counteract these issues, we conduct a comprehensive audit of your website’s existing backlink profile to identify harmful links and determine opportunities for improvement. Our focus is on acquiring clean, contextually relevant, and high-quality links that enhance your site’s Domain Authority without risking penalties.
Effective link-building and digital PR not only recover and improve your rankings in search engines but also build Trust when mentioned in many, relevant and authoritative websites.
Full implementation to start generating actual results
As a part of our B2B SEO services, we include full implementation and monitoring of our strategies, ensuring effective outcomes tailored to your business needs. Our SEO and Web Dev team takes responsibility for executing the strategy across all your digital platforms, including making technical adjustments, optimizing content, and building quality links. This hands-off approach allows you to focus on other business areas while we manage the entire implementation.
In addition, we closely monitor KPIs such as Monthly Recurring Revenue (MRR) and organic goal completions, vital metrics that reflect SEO success and business growth. This continuous evaluation helps us optimize strategies to better align with your objectives and improve your ROI.
Read their opinions
They worked with us and some of them still do
Frequently Asked Questions for B2B SEO Services
What is a B2B SEO agency?
A B2B SEO agency is a specialist company that provides done-for-you or done-with-you SEO work on behalf of B2B companies. It could be as little as an SEO audit or as long-term as a multi-year engagement.
Does SEO work for B2B?
Yes, SEO has proven itself to be a powerful organic marketing tool for B2B companies. It’s an inbound approach to growth and the best part is that your results will improve consistently over time and compound YoY if done correctly.
Why is SEO so difficult?
SEO is challenging due to its complexity and the constant evolution of search engine algorithms. It requires a deep understanding of multiple factors that influence rankings, from the technical aspects of a website to the quality of content and ever changing online user buying behaviors. Additionally, SEO is highly competitive these days, and achieving good results requires consistent hard work with a clear, smart strategy.
What is the SEO agency process?
An SEO agency typically follows a structured process that includes:
- Initial SEO Audit: Assessing the current state of your website.
- Strategy Development: Planning SEO actions tailored to your business goals.
- Content creation: Writing content for all SEO funnel stages that resonates with your ICP.
- Implementation: Applying technical optimizations, enhancing content, and executing on-page strategies.
- Link Building and Promotion: Establishing a robust backlink profile and increasing online presence.
Ongoing Monitoring and Refinement: Tracking the effectiveness of the SEO strategy and making necessary adjustments to optimize performance and ROI.
What does success look like for an SEO campaign?
We like to keep things simple. There are a few key metrics we focus on. Those being
a) organic traffic,
b) conversions
c) revenue generated.
It’s good to track other metrics (like keyword rankings and domain authority) but the ultimate goal of an SEO campaign is to grow your business by bringing more qualified leads to you.
When can I expect to see results?
We are very honest with our clients about when they can expect to see results. It depends on several variables, but generally, most of our clients see results in 1-3 months and more significant results from the 6th month onwards. A long-term SEO campaign achieving the most sustainable ROI typically takes 12 to 18 months.
However, the results depend on several important SEO factors
- Niche: some niches are easier to rank compared to others in terms of how much content needs to be produced during the campaign.
- Domain Authority – an important factor that can help you outrank the competitors when you have a similar amount of good content.
Competition – regarding the previous point, some competitors may have a really strong backlink profile and thousands of content coverage. Outranking them may cost you thousands of dollars and years of hard work.
What are the 4 pillars of SEO?
The four pillars of SEO that form the backbone of any successful strategy are Technical SEO, Content, On-page SEO, and Off-page SEO. Each pillar is critical:
- Technical SEO ensures that a website meets the technical requirements of modern search engines and more importantly, ensures your users are not distracted by inaccessible or slow pages.
- Content must be high-quality, relevant, and valuable to your audience, positioning your site as an authority.
- On-page SEO involves optimizing individual web pages according to best practices to rank higher and earn more relevant traffic.
- Off-page SEO focuses on external ranking signals like backlinks and social signals.
What is the first thing to do in an SEO campaign?
Keyword research should be the initial step in any robust SEO strategy. This process involves identifying the terms and phrases that your target audience is searching for. By leveraging SEO tools you can gain insights into these search queries, enabling you to tailor your content and SEO efforts to meet the demands of the market effectively.
This foundational step not only informs the direction of your SEO campaign but also ensures that the subsequent optimizations are aligned with search intent, maximizing both relevance and impact.